TechoTrato, fictional property listings portal · The world

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OUR SERIES / THE WORLD

The company

The company makes coordination problems visible to professionals and people looking for a home.

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Proposed logo for TechoTrato, a provisional fictional brand.company page
01

What it does

TechoTrato connects home searches with agencies, property owners, and other advertisers. Professionals can pay for listing plans and tools; the portal does not own the homes or sign contracts on behalf of the people advertising them.

02

The brand remains a proposal

TechoTrato is a fictional name proposed for the company in the series. Its history and departments are part of the story world.

03

Where the conflict comes from

An incident can put customer support, operations, product, sales, and marketing at odds. The comedy comes from their different responsibilities and from what each person leaves out of their explanation.

  • Operations Director

    Diego keeps competing with the team to solve everything himself.

  • Technology and Product

    Technical speed and enthusiasm meet the demands of maintenance, explanation, and real-world use; Damián also wants the work to accommodate his training routine.

  • Customer Support, Content, and Operations

    Sonia rescues situations and accumulates debt; Paco protects institutional memory and his quirks; Bruno applies pressure; Celia wants to correct misleading content, though her moral certainty sometimes takes the place of asking a question.

  • Sales and Agency Accounts

    Promises of visibility and renewal meet listings that must be suspended; Carmen negotiates every cost while sometimes describing the value of her packages too generously.

  • Marketing and Growth

    More visits and leads can multiply calls even when no homes are available.

04

Organization chart · who works in each area

The 25 people are distributed across six units. Each name opens a profile; the remaining positions allow supporting characters to be added when a story needs them.

GENERAL COORDINATIONDiego SerranoDirector of Operations1 person

Technology and Product

Search, alerts, data, agency integrations, security, and product.

6people

2 positions sin personaje asignado

Customer Support, Content, and Operations

Support for home seekers and advertisers; content quality and incident handling.

8people

4 positions sin personaje asignado

Sales and Agency Accounts

Sign and renew listing plans with agencies and professional advertisers.

4people

2 positions sin personaje asignado

Marketing and Growth

Campaigns, SEO, content, and user acquisition.

3people

1 position sin personaje asignado

Administration, People, and Reception

Payments and administration; people and organizational development; reception and first contact.

3people

The lines show Diego's functional coordination. Department-head roles have not yet been established in the fiction.

05

The organization chart as an illustration

An expandable vector version of the departmental roster. Names link to their profiles.